Safety Consulting

Your Challenges

My Solutions

You are regulated by the DSA or OSB and need to publish Transparency Reports

Assessment of current compliance gaps, a tailored action plan, and drafted Transparency Report

You are scaling your platform and notice increased safety issues and risks

Safety and risk assessment with SWOT analysis and custom plan to address

You are experiencing a novel or emerging Trust & Safety issues and eroding user trust

Risk assessment and custom recommendations spanning policy, product, and operational solutions

You have a mature Trust & Safety organization and are looking to take the program to the next level

Opportunity assessment and personalized proposal including policy, product, partnership next steps

Areas of specialization

Transparency Report Strategy

Comply with regulations like the DSA and Online Safety Bill and avoid 6% fines with a comprehensive strategy to report on content moderation, policy, and safety features.

Trust and Safety Assessments

Even the strongest safety strategy can be improved. Leverage my extensive experience across online and real-life environments to identify gaps, risks, and opportunities.

User Safety Policy

Evolving user behaviors, regulation, and socio-political events require nimble safety policy. My experience crafting policy for global companies can help you stay ahead of these needs.

Safety and Product Strategy

Safety and product strategy are living disciplines. I can help you improve whether it’s creating a content moderation team, building an appeals flow, or developing new safety features.

Strategic Partnerships

Exceptional safety strategy is not built alone. My extensive network and expertise can help you build strong partnerships and advisory boards to up-level your products and operations.

Want to learn how I can help your company?

Set up a call to discuss your regulatory compliance, risk assessment, and safety needs.

Past Impact

  • Uber's First Transparency Report

    During my time at Uber, my team and I partnered with experts to create the data infrastructure to publish Uber’s first Transparency Report and answer the question, “How safe is Uber really?” with hard data. This laid the foundation for a more data-driven Trust and Safety strategy and stronger safety commitments for users.

  • New Safety Features in Online Dating

    When working in the online dating space, my team and I focused on creating safe and inclusive spaces online and in real life. We helped pioneer several industry firsts for online dating like consumer background checks, education models for harassment, and partnerships with leading third-party expert groups.

  • Women's Safety Strategy at Uber

    While working at Uber, my team and I improved the safety of women and marginalized communities by prioritizing their experiences inside and outside the company. By partnering with more than 30 expert organizations globally, we created a comprehensive strategy to educate users, empower and care for employees, and build a safer platform.

  • Uniting an Industry for Safety

    People’s safety should be a company’s core competency, not a competitive advantage. While at Uber, my team and I brought executives and leaders across the travel, transportation, and tech industries together to foster discussions on safety best practices, resources, and research to better serve women and marginalized communities.

Prior Experience

Why me?

I’ve spent over a decade developing Trust and Safety strategy for global Fortune 500 companies and start-ups in the rideshare, social discovery, and online dating industries.

I’ve helped these companies achieve many firsts such as Uber’s first Transparency Report, the first consumer background check for online dating, and the first open-source safety taxonomy for the travel and tech industries.

I’m eager to help your company with its own firsts and to elevate the safety of your platform.

Johnathon Purcell smiling